It’s frustrating to see so much weight placed on follower count, but articles like these give me a glimmer of hope. From AdAge:
“[...]But his first round of magazine-cover appearances suggest that the conversion rate between dollars and tweets is still pretty unclear. And not everyone, it seems, can cash in yet.
The issue sold just more than 1 million copies at newsstand, about 20% below the newsstand average for early issues this year and 20% below its newsstand average in April 2009.
People’s later cover with Sandra Bullock, who doesn’t appear to have a Twitter account but does have an Oscar, sold more than twice as many newsstand copies.”
Separately, there was an article in HBR today dissecting Twitter followers and how it correlates to influence.
Totally gonna toot my own horn, but I’ve been saying since lord knows when: Grow out of the Tila Tequila mentality. Follower count does not equate to influence. If 3 million people are following, but no one is listening, are you popular and not an influencer? Why didn’t Beiber’s People issue sell more than Sandra Bullock’s issue? Does popularity equate to conversion? Or even reach?
Only time will tell, but me? I’d rather have a fraction of followers who actually engage. I think it’s time we re-think the terms: influencer and popular. #fridayfoodforthought
When I think of social media, megaphoning immediately pops into my head so that photo to the left, depicts exactly how I imagine social media to be.
Well, I am pleasantly surprised at how 2010 is starting out.
For example, the other day I came across a post from one of my favorite people in the whole entire world, Micah Baldwin, about how 2010 is the year of people. Micah is someone who gets along with anyone and everyone, so from the title of the post, I had no clue what he actually meant.
After reading his post, I understood — he’s interested in making meaningful connections with smaller numbers of folks, instead of spending five minutes with the bajillions of persons who tries to talk to him at conferences and such. I absolutely concur. Besides, aren’t quick convos what Twitter is for?
…ok fine. So my Twitter addiction is not because of the above, but hey, I need something to blame, and I am sticking to the above as excuses.
When I first started Twitter, I had close to zero friends and didn’t really…well…get it. And by “getting it”, I mean Twitter. Most of the interesting people only interacted with each other and completely ignored me.
What. The. F**K.
It was sucky to be disregarded and I felt really lame…well…more like I was talking to a wall. Hi. Hi. Hi. Hi. *crickets*…ok, so I’d say more interesting things than HI or @Oprah I JUST ATE A GRILLED CHEESE FOR LUNCH TALK TO ME. But I digress. Where was I? Oh, ya. Twitter addiction.
So I just subscribed to Facebook’s Engineering Notes via GReader, right?
I opened up the Reader and LOLd.
How do they expect to be taken seriously if their “official” blog is a FREAKIN’ mess on readers. How is that ok? Don’t they care?
I am truly truly baffled.
The past few days, I’ve attempted life as a ‘normal person‘. Going out with friends, dates, bars, and today, I even had an ‘average Sunday’ — Sunday brunch, Sunday errands, lazy Sunday in a park, then Sunday coffee with my friends, complete with the Sunday paper.
As I was playing Sudoku, my mind started wandering, and the numbers morphed into icons of various Social Media networking sites I participate in. Then I realized, I may have a problem. I am addicted to the Internet, especially Social Networking Sites. (image via: troller.com, a site randomly found Googling for a visual to add to this post.)
I am signed up for over 20 different services, and the list of new accounts keep growing. Since I’m signed up for an abundance of services, it may seem as though ‘clone’ sites are spawning, but I disagree. It’s quite exciting to see how these ‘clone’ sites integrates and appropriates various features and functions of their predecessors to fit their own formulas. Just like how cars, gadgets, and electronics keep getting ‘better’, I firmly believe Social Networking sites do, as well.
To omit redundancy, I separate everything via purpose of the respective services so I’m not overloaded, overwhelmed, or bored by all these sites. I’ve learned to quickly distinguish which sites I will participate in, or not. Continue reading