After speaking with two SF MOMA officials yesterday, I was anticipating a statement from them regarding their side of “the story.”
I just got off the phone with one of the SF MOMA PR reps – and they’re not releasing a statement.
I pushed for diggs via FriendFeed on Friday, and the story (unexpectedly) reached the front page of Digg. I assumed this would prompt SF MOMA to say something, ANYTHING about the ‘incident’.
I was wrong.
Reaching all these people, creating the buzz, getting all those diggs… did nothing. Well, that’s not entirely true, since it managed to do one thing: piss off a bunch of FriendFeeders.
I am NEVER utilizing Digg to spread news again.
Did I put my faith in the wrong resource? Perhaps the collective power of the Internet / social media / social networking isn’t as influential as I thought? Or could it simply be that the Internet’s influence is irrelevant for “real world” situations?
What’s the point of social news sites like Digg, beyond randomly driving temporary traffic spikes? Why then, might social news sites exist? And what’s the next step in the evolutionary chain?