Finally – I get it now. And by it, I mean the WhatsApp acquisition by Facebook.
It’s what I’ve been preaching — that messaging apps are not social networks. They are communication tools / utilities.
So basically, Facebook just bought a telephone company.
But I’m still wondering what is going to happen when messaging apps fully evolve to multi-faceted platforms (gaming, commerce, communication tools); basically the ‘what’s next‘. WhatsApp is going to be left behind.
Only time will tell. I guess.