43.3% of Japanese use LINE Professionally, 29.6% use Facebook

~ Mona Nomura

20140407_9

 

Wow — I knew messaging apps are huge in Japan but it still astounds me to see numbers.
43.3% of those in the sample pool use LINE professionally.
29.6% use Facebook as a professional communication tool.

Skype is 12%
KakaoTalk 6.1%
Followed by LinkedIn, Viber, communicator.

I guess as Hiroko Tabuchi of the NYT reported: “It’s just easier when a bear says it.”
*above stats provided by MMD — a Mobile Marketing Data Labo, a research company in Japan.

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